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Tap into traditional comics in an untraditional way

Scrawl, a comics and illustration iPad and iPhone magazine, combines illustration and technology in a wonderful way. It was born from an ambition to create something new through digital publishing. Scrawl has endless possibilities, yet it keeps and respects traditional techniques. The team’s ambitions also include opening the world of digital publishing up to other …


Hot Side-Businesses for media companies

I just read a quote by Justin Smith, the new CEO of Bloomberg Media Group. It reads: “The media industry is bifurcated into two distinct worlds: the struggling traditional segment that longs for a simpler, more profitable past that will never return; and the vibrant, entrepreneurial segment that is reinventing the industry before our eyes. The simple act …


Create Your Own Magazine in 3 Easy Steps

Do you dream of being a publisher? With today’s technology, and tools like Mag+ you can easily create your own magazine. All you need is a fantastic idea, some design knowledge and Mag+. STEP 1 – RESEARCH YOUR IDEA Come up with a fantastic idea for your digital magazine. One that readers will want to …


How-To: Pinning and Snapping with Mag+ Tools

Are you new to Mag+ and just learning how to use our tools for digital publishing? Or perhaps you’ve been using our tools and are looking for some insight on how to save time when creating a magazine for the iPad?  This is a quick tutorial on how to use the ‘pinning’ and ‘snapping’ features. …


Creative design examples from tablet magazines, pt 4

Here’s the fourth and last in our miniseries of inspirational videos from the “Magnify Your World” contest that we held earlier this year. Here are part 1, part 2 and part 3 in case you missed them. In this part, we’re covering two apps: HI-Hirvi, a clothing company that created a catalog for the iPad, …


Creative design examples from tablet magazines, pt 3

This is the third of four videos in our mini series where we show off some of the cool features we found among the entries in our “Magnify Your World” contest. We hope that these help you as a creative to create better apps with our tools. In case you missed them, here’s part 1 …


The Sandvik Journey

This anniversary app has been published by Sandvik AB to describe the history and development of the company, with a view to the future. Publication is in connection with the celebration of the company’s 150th jubilee. The book has been written by the journalist, author and industrial historian Ronald Fagerfjäll. He has had more than …


Creative design examples from tablet magazines, pt 2

This is the second of four videos in our mini series where we show off some of the cool features we found among the finalists in our “Magnify Your World” contest. We hope that these help you as a creative to create better apps with our tools. The first example comes from RedEye for iPad. …


Skin Deep Tattoo Magazine

Skin Deep Tattoo Magazine is now in its 17th year and along with being the best selling tattoo magazine in the UK, is fast becoming the world’s favourite too. The iPad release of the magazine is totally redesigned from the print version and comes at an unbeatable subscription price wherever you are. Every four weeks …


Creative design examples from tablet magazines, pt 1

The design process can be hard, especially if you aren’t really familiar with everything that you can do when designing a magazine for the iPad for example. A great way to find inspiration is to check out what others have done. We’d like to help everyone using our software; In a mini series of 4 …


Horizontal, vertical or both? Best practice for orientation in iPad magazines

Tablet magazines pose an extra challenge for designers. With a paper magazine, you have one layout and that’s it. But a tablet can be turned to both horizontal and vertical orientations, the latter being closest to the print magazine layout. When designing a magazine for the iPad, how should you think about the orientations? We …


How you create an awesome iPad magazine

Ladies and gentlemen, publishers and designers: we have a Grand Prize winner. The judges had seven finalists and out of those seven only one could get the $5,000. The app that got the highest overall score from the judges: Scrawl Magazine Scrawl was submitted in the ‘Comics’ category, but it’s more than a comic. Says …


We proudly present: The Category Winners

Summer’s here, and with it is the end of a journey that began back in March. We finally have our category winners. Each gets $1,000 and goes on to compete for the Grand Prize of $5,000. The judges have had their work cut out for them. 36 apps in 6 categories were to become 6 …


Advertising in iPad magazines

A webinar that covers different revenue streams for tablet publishers who use Mag+ as a publishing platform. This covers sponsorship, app branding and examples of well created ads.


The Next Web comes to your iPad – in magazine format

If I say The Next Web, you probably think about the influential blog covering technology and the surrounding business and culture. And you’re right. But from now on you can also add “magazine” – more specifically iPad magazine – and we’re bursting with pride to say it’s made with Mag+. So why would you want …


Who’s Afraid of the Big Bad Gigabyte?

As a creative professional, it is exciting to have access to an infinite canvas like Mag+ when one is about the create magazines for iPad. One can get really carried away with bringing their design to life with HTML, movies and other rich media. The only problem is that these exciting options add to the …


Yes, Virginia, you can put HTML on the A-layer.

Recently I’ve been spreading false information about HTML’s capabilities within Mag+ A-layer. I was under the impression that you could only embed HTML on the B-layer. Turns out I’ve been lying! For shame. Typically everything must be grouped in order for the graphic hierarchy created in InDesign to hold up. Grouping is exactly what overrides …


Rock Out with Your iPad Out!

Brand new title rocking the iTunes store, folks. Alternative Press, the alt rock music magazine, has created their magazine for iPad on Mag+. Utilizing Mag+’s 3.0 Playlist function and loads of extra interactivity, Alternative Press has delivered the equivalent of a gold record according to some of their early iTunes reviews: Let’s hope it sells that …


H, T, M and L, oh my!

Greetings Mag+ maniacs, Quick post on using pinch & zoom in our feature builder. You can log in using your Mag+ credentials to access the tool that contains HTML project builds, including pinch & zoom.   Here are a couple of details to take full advantage of the pinch & zoom project. These are vital …


Mag+ at the 38th FIPP World Magazine Congress in India

Just landed in India to take part of the 38th FIPP World Magazine Congress, the largest and most high profile magazine event in the world. Can’t wait for the congress to start and I look forward to meet with magazine publishers and business media providers from across the globe. This years theme is ‘The 360°Opportunity’ …


And isn’t it iconic… don’t you think?

When you create a magazine for iPad, you need a favicon. Simple. Audio, movie and link buttons need specific pics to indicate exactly what functions they provide. Designers love to create icons (myself included) but that can be tricky. Coming up with a standout design isn’t always easy. This is why for years now I’ve …


Maxim+ magazine for iPad is live!

We are super thrilled to welcome our newest magazine for iPad on Mag+: Maxim+! Get the Maxim iPad magazine in the iTunes store. There’s a free preview issue, but you should buy the full one – it’s worth it! Whether or not you like pictures of girls, hilarious content or stories about beer, I recommend …


Mag+ Manuals are Live!

Speaking of learning new things, we now have a way for you to dive even deeper into Mag+ how-to than just my “Hi, I’m Mike…” tutorial videos. We’ve just completed and posted on the site PDF manuals We’ve changed to a web based knowledge base for every piece of the Mag+ family: Installation, Plug-in, Production Tool, Publish …


Simple Pop-Ups – no HTML!

I’ve been with Mag+ since it was a twinkle in our R&D director’s eye, so I love it when teaches me something brand new about the platform. Here’s an ingenius little trick I just picked up from the brilliant designers at one of our newest clients, CGI Interactive. There’s a little-used function in our system …


Fashion blog creates magazine for iPad

Bonnier Magazines just launched C Mode – a new fashion magazine for iPad. It represents a real (and perhaps first) example of how a fashion blog takes the shape of a Magazine app. Created on the Mag+ platform, the team behind C Mode has really pushed the boundaries of the platform. The result is really …


Use audio to improve the storytelling when creating magazines for the iPad

Before the time of iPad, about two years ago, a few good examples of flash-based magazines were launched. The one that caught my attention the most was flypmedia.com. It presented the market with a good mix containing more or less traditional spreads with designed headlines, texts and pictures. So far so good, since at the …


Welcome Transworld Surf magazine!

Our good friends from the Transworld team out in Carlsbad just created and launched their second magazine title for iPad: Transworld Surf. And it looks awesome. The TW team has been pushing the boundaries of the platform since they launched Transworld Snowboarding+ last year (another great-looking magazine that just kicked off its second publishing season). …


Who needs coders? Check out our new HTML wizard!

We decided awhile ago that instead of complicating the Mag+ plug-in with tons of options and buttons, we’d just build wide support for HTML into the platform: Anything that’ll run in a webkit browser will run inside a Mag+ page. The problem: Not all print designers know how to code HTML. So we created the …


Mag+ Reviewer App now available in iTunes App Store

Mag+ takes ones of its most distinguishing features – the Reviewer App – direct to designers on the iTunes store. The free app allows publishers to simulate the reader experience with real time layout review. Staffan Ekholm champions the tool’s mix of “great flexibility” with “easy intuitive tools”, making creating magazines for iPad not only …


The talented Mr Ritcher – taking his magazine K Composite to the iPad

There are so many talented and inspiring people out there. And Scott Ritcher, self publisher and founder of US magazine K Composite, is certainly among them. His magazine is an inspiring mix of engaging, colorful interviews with ‘regular people’. Focusing on funny, smart and beautiful people, K Composite makes unknowns known in interviews, stunning photographs …


Seminar in Hong Kong about creating magazines for iPad

Hong Kong welcomes us for the next three days as we host the Mag+ in-depth seminar “Create magazine for iPad” for Asia’s publishers.


Create magazine for iPad – Mag+ available for everyone!

Beginning today, any creator of content—including consumer and trade magazine publishers, catalogue marketers, and advertising and design agencies—can download Mag+ absolutely free. Read our press release here.