Use of Modern Sales Materials in the Automobile Industry

With the modern-day buyers moving online, the automobile industry is pacing up by implementing technological innovations in practice. It becomes evident if we take a look around today’s automobile showrooms which have very much transformed into equipped digital marketplaces. The contemporary salesmen are seen holding an iPad, non-stop videos keep on playing on the large …

Marketing Trends for 2018: Is Digital Marketing a Replacement or an Added Asset to Traditional Marketing?

All kinds of businesses in all kinds of industries are investing in digital marketing to generate significant traffic and leads. At a global level, marketers are devising digital marketing strategies and implementing them to optimize the use of various digital channels like email, social media, search engines, and others. As per Adobe’s 2018 digital trends …

6 Effective Ways to Market Your Print Magazine in Today’s Digital World

You’ve published an outstanding print magazine with engaging articles, attractive images, and eye-catching design format. Now, what’s next? What should be the next steps to attract more users and retain the existing ones? What’s to be done to make a distinguished presence in this competitive market? Answers to all such questions converge to one single …

App Store Optimization in 11 Steps

Have you launched your app in the marketplace? Kudos!! Are you sure that you have developed an awesome app which is bound to be a superstar amongst the targeted user community? Wait to think again, building an outstanding app alone is not enough. Much more work is still to be done to make your app …

5 Essential Marketing Blogs to Follow

Yes, you need to keep building your knowledge and skills in the world of marketing. But even more than that, keeping up with trends through small doses of great reading will keep you motivated and inspired. And when enthusiasm meets knowledge, it’s a beautiful thing for your business. Here are 5 blogs we recommend to …

3 Reasons to Use Video in Your Apps and Marketing

You’ve probably noticed that your social feeds and favorite apps are stuffed with video content like never before. Videos are fast becoming the “must have” marketing content -- almost 90% of online marketers report that video is part of their strategy. Here’s why your business should get on board with using video: It’s a big …