Enterprise Mobile Apps

As smartphones and tablets become ever more popular, and general consumers continue to download mobile apps at a rapid pace, corporations are beginning to catch on to the mobile trend. Enterprise mobile apps, or proprietary, in-house apps that can be distributed to employees, can be extremely useful for internal communications and collaboration. Opportunities are Endless …

8 Smart Ways to Use mag+ In-App Banners

mag+ in-app banners are large-sized graphics that span over the width of the device screen. They can be of any height and can be clicked to trigger web links, issue previews or subscription purchases. Being a “live” mag+ feature, one can customize them on-the-fly, with a simple upload on the backend, without updating or submitting …

Push Notification Campaign Ideas

If you own a magazine app, you might be aware of challenges in keeping users engaged as time passes by. Well, this is absolutely normal. To overcome this situation, it’s essential to have a go-to marketing strategy that helps you connect with users, drive engagement, and meet monetary goals. One such important marketing channels are …

10 Marketing Ideas for Your Magazine

You’ve put your design team to work, to craft the ultimate digital magazine experience. You’ve got a seamless, easy to use interface (thanks to mag+); complete with animation, videos and delightful ways for readers to interact with the app. Not to mention, your content sings. But if you haven’t put a solid marketing strategy in …

Crafting Impactful Push Notifications

Push notifications are a great way to remind your audience not only that your app exists, but that it cares to elevate user experience by introducing new issue release and updates. That said, writing a good push notification can be tricky. Depending on the app marketplace, you’ve only got limited characters to work with. Also, …

mag+ – An Interactive InDesign Plugin

Reading a print magazine, bought from a physical book store is slowly moving out of the scene. Keeping pace with the change in generations, it is time to introduce digital publishing to your content strategy. This will reduce the time spent in visiting a magazine store to buy the latest issue, facilitate the readers to …

10 Valuable Sources for Content Ideation

Repeatedly publishing compelling content and not getting boring is possible only if you beforehand brainstorm promising ideas. This process requires you to understand the target market, identify USPs, and determine problem areas. It becomes simpler if you know the exact destination that inspires you to think productively and come up with interesting content ideas.  This …

Tools for Magazine Color Selection

Colors are essential to produce great designs, whether it’s the design of a website, magazine, or even a wall of your room. Talking in terms of a magazine, creating a color scheme gives identification to the brand and makes it visually appealing. Maintaining a color connection with your audience is thus as important as delivering …

The 2019 Content Guide to Maximize Interactivity and Engagement

On a particular topic or a specific problem, you may find plenty of articles to read. In such a competitive and content-saturated market, boring or outdated content has no survival chances and only results in early abandonment. Modern readers are continuously looking for a credible source of valuable, interactive, and quality content. Thus, even a …
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