Social Responsibility Report for Unilever: Making iPad Apps Outside Traditional Publishing

Our heritage is certainly magazines, and we remain committed to that business. However, we are also seeing tremendous interest in making iPad apps with our platform outside traditional publishing. Examples range from enterprises creating apps for internal information distribution, such as sales materials, to companies rethinking their marketing collateral for the touchscreen, to entertainment companies …

Arizona Alumni iPad Magazine

The University of Arizona, located in Tucson, Arizona, has been printing Arizona Alumni magazine for years. But with so many people purchasing iPads and consuming their content through iPad apps and magazines, the school decided to launch Arizona Alumni iPad Magazine, with none other than mag+ platform! Utilizing the mag+ features, the magazine is very …

Tips to Effectively Use Photos on Your Magazine Cover

Right image in the right place is essential to create the right impact on the audience of your magazine. We, humans, are visual learners and quickly interpret a message or emotion on seeing. Emphasizing this is a statement that we’ve heard and experienced ourselves, “a picture says more than a thousand words”. Thus, effectively using …

Looking for innovative application of technology? mag+ is your answer !

The moment we talk about the impacts of technology on our lives, what pops up instantly? Well, I get the answer if I look around.   Yes, you too guessed it right. Mobile phones, tablets, and other touchscreen devices exist all around us. Be it the workplace, home, tourist spot, they are present everywhere irrespective …

mag+ is the right choice to publish your digital magazine, know how.

Have you compiled all your content and decided to publish the digital magazine? Great! After all the hurdles and endless hours of thinking, you are now all set to launch your digital magazine. Once determined, you’re halfway there.   Now another important question arises- How to publish?   Well, to make a strong impact on …

App Store Optimization in 11 Steps

Have you launched your app in the marketplace? Kudos!! Are you sure that you have developed an awesome app which is bound to be a superstar amongst the targeted user community? Wait to think again, building an outstanding app alone is not enough. Much more work is still to be done to make your app …

10 reasons why mag+ is the best alternative to Adobe DPS

Adobe has made it clear they are only interested in offering digital publishing software to the big dogs. mag+ loves all dogs (little ones, medium ones, and the big ones!) So if you’re looking for the best alternative to Adobe DPS, the mag+ Designd tool is just what you need. Here are 10 reasons why …

5 Places to Look for Graphic Design Inspiration

We love nothing more than spending time perusing design eye candy. And when you’ve got a digital magazine to produce, it’s time well spent! Here are five places to get your design fix. Really, each one is a rabbit hole you can fall into and swim in amazing graphic design inspiration. There’s a new book …

3 Reasons to Use Video in Your Apps and Marketing

You’ve probably noticed that your social feeds and favorite apps are stuffed with video content like never before. Videos are fast becoming the “must have” marketing content -- almost 90% of online marketers report that video is part of their strategy. Here’s why your business should get on board with using video: It’s a big …