Diversify Your Revenue Stream with Mobile App Publishing

The challenge today is not print vs digital or about paywalls, but about using brand power to grab revenue wherever you can. Yes, nearly every publisher has to make choices about paywalls but the decisions about how to charge for content pragmatically and not ideologically is what matters. There are multiple ways for publishers to …

Digital Magazines for Tablets: 10 Tips for Creating Better Ads

Oftentimes when reading digital magazines, I get disappointed. I expect more than PDF replicas of the print edition. It's sort of like having a full HD TV and only getting sound. Easy, user-friendly navigation, interactive features like quizzes and checklists and content adapted specifically for the device makes all the difference. Likewise, ads need not …

Leverage Growing mCommerce With Your Own B2C Mobile App

More people own mobile phones than toothbrushes and those who own smartphones are checking them on an average of 85 times per day. If you’re a B2C retailer there’s no doubt you should have a strong mobile presence. In fact, offering the capability to make purchases from one’s own smartphones is becoming increasingly critical to …

5 Ways to Best Utilize the Native Features to Create Your App

With the exponential increase in the number of mobile apps, have you wondered what’s leading to this? Other than numerous advantages like mobility, cost-savings, convenience, and more; one of the major advantages of creating a mobile app is the ability to easily integrate the native functions in your apps. These feature enhancements enable app users …

Step by Step Guide to Create a Digital Magazine with mag+

With the rising importance of going digital, creating a digital magazine is more favorable than ever. Being a great way to engage your audience, it is a cost-effective way that allows publishers to reach across the world. Simplifying the journey, we at mag+, help you create, enhance, and publish digital magazines that can be instantly …

Tips to Sponsor and Advertise using mag+

One pretty universal truth about the mag+ publishing clients is that they'd like to monetize their apps. While mag+ and the app ecosystem gives creatives—and especially magazines—the best platform for creating digital content, advertising can't be ignored. In fact, mobile, iPad, and tablet publications give advertisers an ideal scenario: the large immersive canvas that makes …

4 Tips to Self-Publish Native Apps

Unlike publishing with the help of an established publishing company, self-publishing offers the opportunity to be your own boss. It helps publishers gain complete control over the creation, publication, and distribution process. Though it might sound easy, it’s not, it requires an author to consider a few things before they embark on the self-publishing journey. …

Tips to Name Your App

Naming your app right is vital to creating a great first impression. With almost 70% of app users discovering the apps directly through app stores, it’s an opportunity to rank higher and boost downloads. Here are five tips that every app creator should consider when setting up their apps in the app stores. 1. Reflect …

Crafting Impactful Push Notifications

Push notifications are a great way to remind your audience not only that your app exists, but that it cares to elevate user experience by introducing new issue release and updates. That said, writing a good push notification can be tricky. Depending on the app marketplace, you’ve only got limited characters to work with. Also, …

Migrating Your Existing App to A mag+ App

Publishing your content to mag+ is always quick and easy, but, it is even easier if you are already using another solution, such as a DPS/Twixl or Aquafadas based app. Convert the Issues: You need to start by converting all existing content (.indd files) into mag+ templates using our InDesign plugin. If you are migrating …
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