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October 30, 2018
Tips to Effectively Use Photos on Your Magazine Cover
The right image in the right place is essential to create the right impact on the audience of your magazine. We, humans, are visual learners and quickly interpret a message or emotion on seeing. Emphasizing this is a statement that we’ve heard and experienced ourselves, “a picture says more than a thousand words”. Thus, effectively [...]
Read More + October 23, 2018
Reasons to Publish a Magazine in the Local Language
There might have been times when you wanted to publish a magazine in a native language but then dropped the idea. Or if you went ahead, you were unsure whether it’ll attract readers or entirely go unnoticed. The reason could have been any like the restricted audience, limited vocabulary, the perception of a huge market [...]
Read More + October 16, 2018
How to Increase Engagement and Drive Traffic to Your Digital Magazine Content?
With so many digital magazines out there and many more emerging on daily basis, it’s essential to attract readers by creating highly engaging content. As the saying goes, content is king and thus, robust content creation is indispensable. For your magazine to be awaited and loved, it needs to be backed by outstanding content, content [...]
Read More + October 09, 2018
Use of Modern Sales Materials in the Automobile Industry
The automobile industry is rapidly harnessing the power of modern sales materials and digital tools to revolutionize the way cars are marketed and sold. Automobile buyers are increasingly using online channels for the entire touch point – from booking, try-outs, purchasing, and servicing. The automobile industry sellers are relying on a hybrid of in-store and [...]
Read More + October 01, 2018
Marketing Trends for 2018: Is Digital Marketing a Replacement or an Added Asset to Traditional Marketing?
All kinds of businesses in all kinds of industries are investing in digital marketing to generate significant traffic and leads. At a global level, marketers are devising digital marketing strategies and implementing them to optimize the use of various digital channels like email, social media, search engines, and others. As per Adobe’s 2018 digital trends [...]
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