Blog

Mobile App Analytics – News You Can Use

Content analytics, customer-centeredness, privacy and the rise of enterprise…these are just a few of the themes making the mobile app airwaves right now. At Mag+, we are monitoring all of these important pillars to provide you with the most up to date news possible. We have long partnered with companies like Localytics and others to …

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Sales Soar with the Latest App From Spalding

The Spalding brand has been a leading maker of sports equipment for more than 130 years. They may be well-weathered in the industry, but they are by no means old-school. Spalding recently released a sales app created by their Graphic Arts Department on the Mag+ platform. They converted their entire sales catalog to digital, housing …

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How To Woo – There’s An App For That. Get It Now!

With only a few days left until Valentines Day it’s time to think about your wooing capabilities. Wooing your loved one with food, Champagne, roses and gifts are all great, but what about the romantic gestures, the love letters and perhaps the fun, cute or awkward date? Well, luckily there’s an app to help you with …

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What’s Love Got To Do With It?

I hope this doesn’t freak you out, but I love you.  Actually, we love you.  Mag+ loves all of our customers, and we don’t care who knows it! We think our customers are smart, bold, innovative… we could go on and on.  But wait – maybe compliments aren’t your cup of tea.  Maybe I’m not …

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Let’s Fall in Love (in the Big Wide World of Mobile Apps)

As Valentine’s Day nears we’re reminded there’s nothing quite like that falling in love feeling. Time rushes when you’re together and drags when you’re apart. Some say we’re driven completely by the all-encompassing magic of wanting and being wanted. Here at Mag+ we can’t guarantee you’ll have found love this Valentine’s Day but we might …

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Finding Your Value in Mobile

When considering whether or not building a mobile application makes sense, there are typically three main areas that we should take into account to determine feasibility and potential ROI. The first is the audience: how broadly will the application be used and by whom? Will that audience expand or contract over time? Is mobile, indeed, …

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A Mobile Newsletter – The Key to Your Communication Strategy

Chances are, your business would benefit from an updated communication strategy. A mobile newsletter is a great way to engage your staff and migrate your communication efforts from push to pull! It’s likely that your employees are glued to their phones anyway, so it makes sense to hit them where they spend their time. A …

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Axel Springer launches Forbes Russia with Mag+

The Russian subsidiary of German publishing house Axel Springer AG recently launched Forbes Russia for iPad. The Forbes app is an iOS representation of Forbes.ru – Russian online media featuring the latest and most important news in business, finances, career management, and lifestyle. Stanislav Leonidov, CTO at Axel Springer Russia said the following about his …

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Shake It Off (or On): New Link Triggers are Here!

Hotspots, or clickable areas, are the key behind any interactivity in your Mag+ design. They’re the triggers that, when tapped, open a popup, activate a web link, play a movie or audio file, or take you to another page. But what if the reader didn’t have to tap the hotspot to make that action happen? …

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