mag+ – An Interactive InDesign Plugin

, Miscellaneous
Interactive Indesign Plugin
Reading a print magazine, bought from a physical book store is slowly moving out of the scene. Keeping pace with the change in generations, it is time to introduce digital publishing to your content strategy. This will reduce the time spent in visiting a magazine store to buy the latest issue, facilitate the readers to … READ MORE »

Six Powerful Steps for Publishing EBooks

, Publishing Trends, Tips and Tricks Tags: , , , ,
With the rise of ebook readers and distribution platforms, there is no looking back in both ebook publication and consumption. According to a survey report, number of ebook readers in the United States alone was expected to reach 92.2 million in 2019. The popularity of ebooks is often contributed to low pricing, easy availability, and … READ MORE »

10 Valuable Sources for Content Ideation

, Miscellaneous
content generation
Repeatedly publishing compelling content and not getting boring is possible only if you beforehand brainstorm promising ideas. This process requires you to understand the target market, identify USPs, and determine problem areas. It becomes simpler if you know the exact destination that inspires you to think productively and come up with interesting content ideas.  This … READ MORE »

Creating an Editorial Calendar

, Publishing Trends, Tips and Tricks Tags: , , ,
Content fuels the digital magazine industry and if you don’t have a content strategy, you’ll struggle to attract online readers. Editorial calendar is what helps you schedule the content to be produced and distributed across different digital channels over a specified time period. Here are some of the reasons, why you need to create an … READ MORE »

Tools for Magazine Color Selection

, Miscellaneous Tags: , , , , ,
Colors are essential to produce great designs, whether it’s the design of a website, magazine, or even a wall of your room. Talking in terms of a magazine, creating a color scheme gives identification to the brand and makes it visually appealing. Maintaining a color connection with your audience is thus as important as delivering … READ MORE »

Ways to Get Great App Reviews

, Tips and Tricks Tags: , , , , , ,
To get great and more app reviews is what every app publisher craves for. It’s a way to get more visibility and get stamped as admired by your users. Being highly rated improves your search ranking in the app stores, helps convince users to select your app over your competitor’s app and best of all, … READ MORE »

Tips to Select an Outstanding App Icon

, Tips and Tricks Tags: , , , , ,
Outstanding App Icon
You may underestimate the role of icons, but, actually, they’re one of the principal design elements. They are something that visually bonds a visitor with an app or a brand. We’re already in the era of iconographic design, where everything is so minimalistic that the icon becomes almost the center of the design rather than … READ MORE »

7 Tips to Freshen Up Your Content Marketing Plan for 2019

, Tips and Tricks
Content Marketing Plan
Is your content marketing plan for your business on auto-pilot right now? Just humming along without you putting much thought into it? Turning the page on the calendar is a great time to review where you are against where you want to be, and make sure autopilot is indeed taking you where you want to … READ MORE »

The 2019 Content Guide to Maximize Interactivity and Engagement

, Miscellaneous Tags: , , , , , ,
Content Guide to Maximize Interactivity and Engagement
On a particular topic or a specific problem, you may find plenty of articles to read. In such a competitive and content-saturated market, boring or outdated content has no survival chances and only results in early abandonment. Modern readers are continuously looking for a credible source of valuable, interactive, and quality content. Thus, even a … READ MORE »

Social Responsibility Report for Unilever: Making iPad Apps Outside Traditional Publishing

, Business Insights, Digital Magazine Publishing, Publishing Trends
Our heritage is certainly magazines, and we remain committed to that business. However, we are also seeing tremendous interest in making iPad apps with our platform outside traditional publishing. Examples range from enterprises creating apps for internal information distribution, such as sales materials, to companies rethinking their marketing collateral for the touchscreen, to entertainment companies … READ MORE »
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