7 Tips to Freshen Up Your Content Marketing Plan for 2019

Is your content marketing plan for your business on auto-pilot right now? Just humming along without you putting much thought into it? Turning the page on the calendar is a great time to review where you are against where you want to be, and make sure autopilot is indeed taking you where you want to … READ MORE »

The 2019 Content Guide to Maximize Interactivity and Engagement

On a particular topic or a specific problem, you may find plenty of articles to read. In such a competitive and content-saturated market, boring or outdated content has no survival chances and only results in early abandonment. Modern readers are continuously looking for a credible source of valuable, interactive, and quality content. Thus, even a … READ MORE »

Social Responsibility Report for Unilever: Making iPad Apps Outside Traditional Publishing

Our heritage is certainly magazines, and we remain committed to that business. However, we are also seeing tremendous interest in making iPad apps with our platform outside traditional publishing. Examples range from enterprises creating apps for internal information distribution, such as sales materials, to companies rethinking their marketing collateral for the touchscreen, to entertainment companies … READ MORE »

Victoria & Albert Museum Enters The Digital World Through iPad Publishing

One of the world’s leading museums for art and design went digital with its "Played in Britain: Modern Theatre in 100 Plays" iPad app. This inspiring use of iPad publishing guides the user through six decades of British theater history, elegantly showcasing more than six hundred historical images and entertaining multimedia content. Made in Britain: … READ MORE »

VF Corporation Annual Report

VF Corporation is an $11 billion apparel and footwear powerhouse whose portfolio of brands includes The North Face, Lee, Nautica, Wrangler, and many more. These brands’ diverse products reach consumers wherever they choose to shop, be it online, in stores, or through mobile devices. VF Corporation used the mag+ platform to create VF’s 2012 Annual … READ MORE »

CFO Magazine: Creative Tablet Publishing

CFO Magazine offers stories, news, and information specifically for financial executives. Readers of this niche magazine might find information on the latest accounting standards, risk management, and professional career development. If the content is not your cup of tea, the creative tablet publishing certainly should be! When users open this app, they are presented with … READ MORE »

Getting Straight to Business with the NAREIM Digital Newsletter

Arizona Alumni iPad Magazine

The University of Arizona, located in Tucson, Arizona, has been printing Arizona Alumni Magazine for years. But with so many people purchasing iPads and consuming their content through iPad apps and magazines, the school decided to launch Arizona Alumni iPad Magazine, with none other than mag+ platform! Utilizing the mag+ features, the magazine is very … READ MORE »

Famous Footwear Uses Digital Publishing Tools for New M-Commerce App

National footwear retailer Famous Footwear launched The Famous Footwear Stylezine, a seasonal style magazine that showcases new looks and allows customers to browse and purchase shoes available on their website and in their 1,000+ retail locations. Created on the mag+ platform, the app provides a shopping experience that is truly a departure from what consumers … READ MORE »

From InDesign to iPad: New York Magazine Delights Readers

Going strong for more than a half-decade, New York Magazine launched its iPad app on Monday, April 1, 2013, and subsequently marked its presence on iOS and Android devices. The iPad app is created with the mag+ Software Development Kit (SDK)  and takes full advantage of Apple’s iOS platform. With mag+ tools, already inspiring content seamlessly … READ MORE »
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