Blog

Harvard Business School Launches Digital Alumni Magazine

Digital alumni magazines help universities connect with young alumni; Harvard Business School Alumni Bulletin invests in a mobile platform. Alumni magazines are timeless college marketing tools for actively reconnecting graduates with their alma mater. Readers get a glimpse of nostalgia from their college years and a way to keep in touch with their fellow alumni, …

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Digital Magazine Awards 2014 – Category Finalists Announced!

The Digital Magazine Awards, now in it’s fifth year, has quickly become established as one of the most prestigious award ceremonies within the international publishing industry. This year, the DMA received entries from 29 countries with finalists named in 23 categories! Winners will be unveiled during an interactive showcase on November 25th at hip venue ‘Proud Camden’ in …

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Mag+ Creative Trick: Embedding a PDF

If you need to convert an existing PDF file into a Mag+ issue, our PDF Converter script is the way to go. But sometimes you need to just embed a PDF directly into your issue—maybe a price sheet in a sales app, or a document that’s not worth re-rendering natively. Or maybe you want to …

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University of South Carolina Goes Mobile with Classroom App

If hearing today’s incoming freshman were born in 1996 doesn’t make your jaw drop, the University of South Carolina Transitions app might. Transitions is like a textbook to the 10th power (which, if you took math in college, you know is much better than a regular textbook). In case you haven’t already downloaded Transitions free from the iTunes …

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Meet Brett Sandusky – Mag+ product director

This week, I had the pleasure of spending an hour with Brett Sandusky, the newest member of the Mag+ team. I learned all sorts of fun facts about our new product director. In this interview he discusses his methods for developing quality products, his love for languages and his most prized childhood possession, the garlic …

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The Photographer’s Stories | 9.11.01

We here at Mag+ and our counterparts at American Photo are proud to again present 9.11.01 – The Photographer’s Stories. As Scott Alexander originally wrote in the Editor’s Note, “We are honored to offer this record of history for free.” and we continue to do so. This year, the Mag+ team took time to refresh …

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App Store Marketing Guide | Boost Your Rankings

Here at Mag+ we know your app is one in 1.2 million, but how do you get your target audience to see it as well? As the marketing adage says, the first step to awareness is to go where your consumers are. 51% of smartphone owners discover their apps in the App Store so we …

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The Gentleman’s Journal: Reaching Readers on Their Favorite Devices

The summer 2014 digital issue of The Gentleman’s Journal is now available for purchase on your iPad. Having been impressed by their first digital issue, Mag+ wants to highlight the most recent digital magazine from this talented team.    Loaded with exquisite photographs and coverage of high value cars, yachts, travel and fashion – The Gentleman’s Journal takes a minimalist …

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Make your Marketing Successful with Oplytic

Whether your Mag+ app is commercial or private, if no one uses it, you’re wasting your time and money. That’s why we’re big advocates of app marketing, but even bigger advocates of tracking ROI and marketing performance. That’s where Oplytic fits in. A third-party service available to all Mag+ apps, Oplytic allows you to track …

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Mag+ Creative Trick: Easy Animation

Mag+’s slideshow feature is a great way to add animation or subtle movement to your digital design. But what if you already have an animated .GIF file you want to use in your Mag+ layout? Couldn’t be easier. Just draw a box on your page and make the Object type an HTML box. But instead of …

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